
Marketing Influencer Coordinator
18 hours ago
Job Opportunity:
The role of Influencer Marketing Specialist is pivotal in expanding brand presence and engagement through strategic partnerships with influencers. To excel, a deep understanding of social media platforms, influencer trends, and digital marketing strategies is essential for creating impactful campaigns that align with business objectives.
Key Responsibilities:
- Influencer Sourcing and Outreach: Identify and collaborate with influencers whose values and target audiences align with our brand.
- Campaign Development: Collaborate with marketing teams to design effective influencer campaigns, establishing clear goals and performance metrics.
- Relationship Management: Build and maintain strong, long-term relationships with influencers; oversee communications, contracts, and content timelines.
- Performance Analysis: Monitor and analyze influencer campaign performance; report on key metrics, ROI, and insights for continuous improvement.
- Trend Monitoring: Stay updated on industry trends, platform updates, and emerging influencers to keep campaigns fresh and relevant.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience in influencer marketing or social media management.
- Strong knowledge of digital marketing and influencer platforms.
- Excellent communication, negotiation, and organizational skills.
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