Electronics Marketing Position

4 days ago

Chennai, Tamil Nadu, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 18,00,000
Job Title: Marketing Manager

We are seeking a dynamic and experienced marketing professional to generate leads, build client relationships, identify new business opportunities, and support brand growth in domestic and international markets.

Key Responsibilities:

  • Develop and execute B2B marketing strategies to attract OEMs/ODMs in India and abroad.
  • Generate and qualify leads through online/offline channels, industry expos, and professional networks.
  • Identify new markets, customer segments, and partnership opportunities.
  • Coordinate and manage participation in trade shows, exhibitions, and industry events.
  • Maintain CRM systems and track lead conversion performance.
  • Work closely with the sales and technical teams to prepare RFQ responses, proposals, and client presentations.
  • Build and maintain strong relationships with new and existing clients.
  • Drive digital presence via social media and other B2B platforms with marketing content and campaigns.

Requirements:

  • Bachelor's degree in Electronics, Marketing, Business Administration, or related field.
  • Minimum 2-3 years of marketing/sales experience in the EMS or electronics manufacturing industry.
  • Strong understanding of EMS processes, PCBA, wiring harness, and box-build services.
  • Excellent communication and presentation skills.
  • Proficient in using CRM tools, digital marketing strategies, and relevant software applications.

Preferred Attributes:

  • Existing network of contacts in OEM/ODM industries (Automotive, Industrial, Consumer Electronics, etc.)
  • Experience working with international clients.
  • Passionate about electronics and product development.

About the Role:

This role will be responsible for driving our marketing efforts to reach new customers, expand our market share, and increase revenue. The successful candidate will have a proven track record of delivering results-driven marketing strategies and building strong relationships with key stakeholders.

What We Offer:

Competitive salary, comprehensive benefits package, and opportunities for career growth and development.

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