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Digital Marketing Strategist

1 month ago

Hyderabad, Telangana, India Gramener Technology Full time

Job Overview


The Senior Digital Marketing Specialist will be responsible for developing and executing comprehensive organic social media strategies for Gramener Technology's key social platforms, including LinkedIn, Twitter, Instagram, and others.




  • Manage the full lifecycle of LinkedIn and Google ad campaigns, ensuring successful planning, execution, optimization, and reporting.
  • Work closely with internal teams to develop content assets and support webinar initiatives.


Main Responsibilities:


  • Develop and Implement Social Media Strategies:
  • Create content calendars for social channels, ensuring consistent and impactful messaging aligned with brand and business goals.
  • Plan, launch, and optimize paid LinkedIn/Google ad campaigns for lead generation, brand awareness, and engagement.
  • Monitor and manage budgets for paid campaigns, adjusting spend based on performance metrics.
  • Collaborate with the business teams to get in-depth campaign information and reviews.
  • Collaborate with the content team and other departments to ideate and develop high-quality content assets, including blog posts, infographics, videos, and case studies.
  • Work closely with the marketing and sales teams to help plan and organize webinars, ensuring the integration of promotional activities across social media channels.


Estimated Salary:
$80,000 - $100,000 per annum, depending on experience.

About Gramener Technology:
Gramener Technology is a reputable company that offers exciting opportunities for digital marketing professionals. As a Senior Digital Marketing Specialist, you will play a crucial role in driving organic growth and achieving business objectives through effective social media strategies.