Creative Brand Strategist

3 days ago

Erode, Tamil Nadu, India beBeeCopywriter Full time ₹ 15,00,000 - ₹ 20,00,000

Job Description:

  • As a Senior Copywriter, you will be responsible for driving the success of assigned client accounts by developing and executing clutter-breaking brand strategies.

The ideal candidate will possess excellent communication skills, creativity, and a passion for innovative solutions.

Key Responsibilities & Deliverables:

  • Strategic
    • Work closely with content partners to generate new concepts and opportunities.
    • Create case studies along with the Account Management team to be used for award entries, partnerships, and pitches.
  • Communication & Coordination:
    • Attend mid-size campaign briefs by the Account Management team.
    • Meet clients every fortnight to understand client satisfaction with creative strategy and execution, and build relationships.
  • Creative Strategy:
    • Decode briefs along with the account management team.
    • Develop brand strategies and execution plans based on decoded client briefs for campaigns.
    • Pitch mid-size campaigns to clients along with the Account Management team.
    • Experiment with new content formats that can be utilized for client pitches, client briefs, and new partnerships.
    • Search for new trends and insights that can be utilized for client pitches, client briefs, and new partnerships.
  • Creative Execution:
    • Create contextual, innovative content.
    • Collaborate with functional teams for executing client briefs.
    • Work closely with arts & graphics, video, and production teams to co-create content.

Benefits:

  • A dynamic work environment that fosters creativity and innovation.
  • The opportunity to work with a diverse range of clients and projects.
  • A competitive salary and benefits package.

Requirements:

  • 5+ years of experience in copywriting or a related field.
  • Excellent communication and teamwork skills.
  • Ability to think creatively and develop innovative solutions.
  • Strong understanding of branding and marketing principles.

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