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2 weeks ago
We are seeking a Results-Driven Digital Marketing Strategist to develop and execute paid advertising campaigns across various digital platforms.
Key Responsibilities:
- Design, implement, and manage high-performing paid campaigns across Google Ads, Facebook, Instagram, and other platforms.
- Conduct thorough keyword research, audience targeting, and competitor analysis to enhance campaign effectiveness.
- Monitor daily campaign performance and optimize for clicks, conversions, and ROI.
- Develop, test, and refine ad creatives, copies, and formats to improve performance.
- Collaborate with design and content teams to ensure ads align with brand guidelines.
- Track, analyze, and report campaign performance with actionable insights.
- Manage budgets effectively and ensure campaigns stay within allocated spends.
- Stay up-to-date with platform changes, new ad features, and industry best practices.
Requirements:
- Bachelor's degree in Marketing, Business, or related field.
- 1–3 years of experience in paid media/digital advertising.
- Proficiency in Google Ads, Meta Ads Manager, and other ad platforms.
- Strong analytical and problem-solving skills.
- Good understanding of digital marketing funnels and performance metrics (CTR, CPC, CPA, ROAS, etc.).
- Ability to work on multiple campaigns and deliver within deadlines.
- Google Ads or Facebook Blueprint certifications (preferred).
Summary: We are looking for a skilled professional to manage our paid media campaigns and drive maximum ROI. If you have experience in running campaigns, analyzing performance metrics, and ensuring effective ad spends, we encourage you to apply.
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