
Fashion Marketing Strategist
6 days ago
About Us:
We are a shapewear brand with a fast-growing team in South Delhi.
Position Overview:
We seek an Influencer Marketing Professional to join our team and contribute to our success.
Key Responsibilities:
- Develop and execute influencer marketing campaigns aligned with the brand's goals, target audience, and sales objectives.
- Research, identify, and build relationships with influencers who align with the brand's values, aesthetics, and audience.
- Coordinate end-to-end influencer campaigns, from outreach to negotiation, briefing, and content approvals.
- Work closely with influencers to ensure high-quality, engaging, and on-brand content that showcases our products effectively.
- Analyze campaign performance, monitor key metrics (e.g., reach, engagement, conversions), and prepare detailed reports to assess effectiveness and inform future strategies.
Required Skills:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in influencer marketing, preferably in fashion or women-related businesses.
- Strong knowledge of social media platforms and influencer landscape.
- Exceptional communication, negotiation, and relationship-building skills.
- Creative thinker with an eye for fashion, aesthetics, and storytelling.
Benefits:
- Be part of a fast-growing e-commerce brand.
- Opportunity to work with a passionate and creative team.
- Flexible work environment and growth opportunities.
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