Senior Brand Strategist

2 weeks ago


Vijayawada, Andhra Pradesh, India beBeeBrand Full time ₹ 8,00,000 - ₹ 12,20,000
Job Description
  • Analyze brand positioning and consumer insights to optimize our market presence.
  • Develop and communicate a compelling brand vision and mission that resonates with our audience.
  • Translate brand elements into actionable plans and go-to-market strategies that drive results.
  • Lead a team of marketing professionals in executing brand initiatives and achieving business objectives.
  • Craft creative content that motivates the target audience to take action and engage with our brand.
  • Establish performance metrics, cost parameters, market applications, and sales estimates to inform business decisions.
  • Measure and report the performance of all marketing campaigns, assessing ROI and key performance indicators (KPIs).
  • Monitor market trends, conduct consumer research, and analyze competitors' activities to stay ahead of the curve.
  • Oversee new and ongoing marketing and advertising efforts to ensure alignment with business goals.
  • Track product distribution and customer reactions to refine our marketing strategies.
  • Develop innovative growth strategies that align with the company's overall direction and objectives.

Requirements
  • Strategic thinking and analytical skills to inform business decisions.
  • Excellent communication and interpersonal skills to lead cross-functional teams.
  • Ability to craft compelling content that resonates with diverse audiences.
  • Strong problem-solving skills to adapt to changing market conditions.
  • Results-driven mindset with a focus on delivering business outcomes.

Benefits

Competitive compensation package, comprehensive benefits, and opportunities for professional growth and development.


What We Offer

A dynamic work environment that fosters innovation, collaboration, and continuous learning.



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