Senior Brand Manager

2 days ago

Mumbai, Maharashtra, India beBeeBrand Full time ₹ 4,00,000 - ₹ 8,00,000

About the Role:

Glenmark Consumer Care is focused on developing and marketing over-the-counter (OTC) & healthcare products aimed at enhancing consumer well-being through innovative healthcare solutions.

Our mission is to build profitable consumer brands rooted in science, supported by clinically tested and effective formulations.

Key Responsibilities
  • Full ownership of managing brand(s) performance.
  • SUPPORT IN DEVELOPING AND EXECUTING MARKETING & BRANDING STRATEGY TO DRIVE MARKET SHARE AND GROWTH.
  • Plan and monitor initiatives such as media strategy, value proposition, brand activations, advertising, new product concepts, pricing, packaging, research, and promotions.
  • Deliver top line and bottom-line objectives through effective brand and performance management.
  • Ensure consumer and market insights are leveraged to drive brand/category growth.


Required Skills and Qualifications
  • Experience: 2–4 years in Brand Management / Marketing.
  • MBA/PGDM (Full-time) from a premier institute.


Benefits
  • Proven exposure to digital marketing campaigns (on-platform & off-platform), including performance and brand campaigns.
  • Knowledge of digital and performance marketing, e-commerce campaigns, and consumer research.
  • Demonstrated ability to deliver objectives On-Time-In-Full (OTIF).

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