Digital Marketing Specialist

4 weeks ago


Ludhiana, Punjab, India BizMerlinHR Inc. Full time

About the Role:

BizMerlinHR Inc. is seeking a highly skilled Digital Marketer to join our team. As a Digital Marketer, you will be responsible for creating and implementing advanced marketing strategies to drive traffic to our company pages and increase revenue.

Key Responsibilities:

  • Develop and implement SEO and PPC strategies to improve website visibility and drive traffic.
  • Create and manage linkbuilding strategies, content marketing strategies, and social media presence to engage with our target audience.
  • Innovate and present new marketing platforms and strategies to stay ahead of the competition.
  • Develop engaging online content, including forums, videos, graphics, and blogs, to monitor and analyze their success.
  • Forecast marketing campaign growth and ROI for marketing campaigns.
  • Manage email and social media marketing campaigns to reach our target audience.
  • Coordinate with in-house or third-party graphic designers, web designers, and videographers to create unique and engaging content.
  • Use Google Analytics, Google AdWords, and other relevant tools to track and analyze campaign performance.

Requirements:

  • Strong understanding of digital marketing principles and strategies.
  • Experience with SEO, PPC, and content marketing.
  • Excellent communication and project management skills.
  • Ability to work independently and as part of a team.

What We Offer:

  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative company.
  • A collaborative and supportive work environment.


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