Digital Marketing Specialist
2 weeks ago
Job Title: Digital Marketing Specialist
About the Role: We are seeking a highly skilled Digital Marketing Specialist to join our team at BizMerlinHR Inc. as a key member of our marketing department.
Key Responsibilities:
- Develop and implement SEO and PPC strategies to drive traffic to our company pages.
- Create and manage link building strategies, content marketing strategies, and social media presence to increase brand awareness.
- Innovate and present new marketing platforms and strategies to stay ahead of the competition.
- Develop engaging online content, including forums, videos, graphics, and blogs, and monitor and analyze their success.
- Forecast marketing campaign growth and ROI for marketing campaigns.
- Manage email and social media marketing campaigns to reach our target audience.
- Coordinate with in-house or third-party graphic designers, web designers, and videographers to create unique and engaging content.
- Use Google Analytics, Google AdWords, and other relevant sites to track and analyze our marketing efforts.
Requirements:
- Proven experience in digital marketing, with a strong understanding of SEO and PPC strategies.
- Excellent communication and project management skills.
- Ability to work independently and as part of a team.
- Strong analytical and problem-solving skills.
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