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Digital Marketing Strategist

1 month ago

Indore, Madhya Pradesh, India Manaccel management consultants Full time

About the Role:

We are seeking a highly skilled Digital Marketing Strategist to lead our Pay Per Click (PPC) efforts. As a key member of our team, you will be responsible for developing and implementing effective paid search strategies that drive conversions and revenue growth.

Key Responsibilities:

  • Design and execute comprehensive PPC campaigns across multiple platforms, including Google AdWords and Bing
  • Conduct thorough keyword research and audience targeting to maximize ad relevance and ROI
  • Analyze campaign performance using various metrics, such as click-through rates, conversion rates, and cost-per-acquisition
  • Optimize ad copy, landing pages, and bidding strategies to improve overall campaign performance
  • Collaborate with cross-functional teams, including sales and product, to ensure alignment and maximum impact
  • Stay up-to-date with industry trends and best practices in PPC marketing

Requirements:

  • Bachelor's degree in Marketing, Business, or related field
  • Minimum 2 years of experience in PPC management, preferably in a fully managed capacity
  • Proven track record of success in managing PPC campaigns, with a strong understanding of keyword selection, audience targeting, and bid optimization
  • Excellent analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions
  • Strong communication and project management skills, with the ability to collaborate with internal stakeholders and external partners

About Us:

At Manaccel Management Consultants, we are dedicated to helping businesses achieve their full potential through innovative digital marketing solutions. Our team of experts is passionate about delivering exceptional results and building long-term relationships with our clients.

What We Offer:

  • A competitive salary range of ₹4.2 LPA - ₹7.2 LPA, negotiable based on experience
  • A dynamic and supportive work environment, with opportunities for professional growth and development
  • A comprehensive benefits package, including health insurance and retirement plans