
Content Development Lead
3 days ago
Position: Team Member, Ideation for Campaigns Business
Introduction to the Group
We are India's Most Diversified Media Company in the Fastest Growing Media Market. Our company has a strong heritage and we possess a strong presence in magazine, television and internet domains.
The company has over 7,000 employees across all major cities in India and has consistently managed to stay ahead of the growth curve of the industry.
Key Responsibilities:
- Ideate and help develop large-scale content IPs with great consumer traction that will have legs and stamina to run across multiple formats and platforms and run over a span of many months.
- Help break the ideas into detailed actionable activities with organic exposure for the brands and with amplification legs where possible, throughout not taking away from the consumer experience
- Support the revenue teams, in selling these initiatives as the go-to 'creative expert'
Required Skills and Qualifications:
- Strong creative 'big picture' ideation capabilities on factual and entertainment content, across audio-visual formats and platforms
- Ability to identify, curate and judge ideas and effective content / creative work
- Understanding of the working of traditional and new age media formats and platforms will be very helpful
- Understanding of basic brand management principles will be helpful
- Hands-on exposure to and active consumption of digital content and social media platforms will be a huge strength
- 2 to 12 years of overall experience with at least 4 years in a TV channel (ideally non-fiction) / advertising / digital agency/content studio / brand solutions team / any other media and entertainment company
Benefits:
Location: Mumbai/Noida/Bangalore
Disclaimer: Please note that our company does not use the services of vendors or agents for recruitment. Beware of such agents or vendors providing assistance.
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