Zones Trade Promotion Expert

2 days ago

Chandigarh, Chandigarh, India beBeeMarketing Full time US$ 90,000 - US$ 1,25,000

Geographic Marketing Specialist Job Overview:

The role of the Geographic Marketing Specialist is a crucial component in driving product visibility, sales, and trade relationships within a designated geographic area.

  • This specialist will develop and execute local marketing initiatives to create and implement strategies that support retail and distributor partners.
Key Responsibilities:
  1. Develop tailored trade marketing plans for specific zones based on market conditions and consumer behavior.
  2. Collaborate with regional and national teams to align trade marketing initiatives with company-wide strategies.
  3. Activate promotional activities, product displays, trade shows, and events to enhance brand visibility and drive product sales.
  4. Build strong relationships with key retail partners, distributors, and wholesalers in the region.
  5. Monitor competitor activities, trade promotions, and market trends to ensure competitive advantage.
Requirements:
  • Bachelor's degree in Marketing, Business, or related field.
  • 8-12 years experience in trade marketing, field marketing, or sales in FMCG or retail industry.
  • Strong project management and organizational skills, able to manage multiple initiatives simultaneously.

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