Senior Communications Strategist
1 week ago
About Pristyn Care
Pristyn Care is a leading healthcare provider seeking an experienced Senior Manager/Associate General Manager in PR and Public Affairs to spearhead our communications strategy, drive brand reputation, and foster relationships with key stakeholders.
With a proven track record in start-ups and corporate settings, this role requires a seasoned professional who can develop and execute a comprehensive PR strategy to enhance brand visibility and positioning.
Job Description
We are looking for a highly skilled individual to oversee our communications strategy, drive brand reputation, and enhance relationships with key stakeholders. The ideal candidate should have hands-on experience in crisis communications, media relations, public affairs, industry relations, internal communications, online reputation management (ORM), and corporate social responsibility (CSR).
Key Responsibilities:
- Strategic PR & Media Relations: Develop and execute a comprehensive PR strategy to enhance brand visibility and positioning.
- Crisis Communications: Proactively manage issues and crises to safeguard Pristyn Care's reputation.
- Public Affairs & Government Relations: Establish and maintain relationships with government bodies, regulators, and industry associations to ensure compliance and foster a supportive regulatory environment.
- Industry Relations & CSR: Collaborate with key industry stakeholders to enhance Pristyn Care's role as a thought leader in healthcare innovation.
- Online Reputation Management (ORM): Oversee ORM strategies to monitor and enhance the brand's online presence.
- Internal Communications: Lead internal communications to ensure consistent and transparent messaging within the organization.
Requirements
- A minimum of 7 years of experience in public relations and public affairs, with a proven track record in both start-up and corporate settings.
- Strong experience in healthcare communications or a deep understanding of the healthcare sector is highly preferred.
- Expertise in crisis communications, media relations, industry relations, and internal communications.
- Hands-on experience with online reputation management (ORM) and CSR initiatives.
- Proven ability to work with regulatory and government bodies, industry associations, and other key stakeholders.
Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum
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