Digital Marketing Campaign Specialist

2 weeks ago


Bandra, India beBeePerformanceMarketing Full time ₹ 1,04,000 - ₹ 1,30,878
Job Description

As a Performance Marketing Strategist, you will play a pivotal role in driving our marketing campaigns across India and Dubai for multiple brands.

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  • Develop and execute comprehensive paid media strategies to achieve lead generation, brand awareness, store footfall, and e-commerce sales goals.
  • Manage and optimize campaigns across various platforms, including Meta, Google, YouTube, and LinkedIn.
  • Utilize advanced targeting and retargeting techniques to reach the desired audience.
  • Collaborate with creative teams to design engaging ad creatives that resonate with our target audience.
  • Analyze campaign performance using metrics like cost per lead (CPL), return on ad spend (ROAS), cost per acquisition (CPA), and clicks/views.
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Experience:

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  1. Minimum 3-4 years of hands-on experience in performance marketing.
  2. Proven track record of success in planning, executing, and optimizing campaigns across multiple markets and audiences.
  3. Strong skills in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
  4. Excellent understanding of analytics tools like Google Analytics, Meta Insights, and Data Studio.
">Required Skills and Qualifications">
  • Running ads on Facebook, Instagram, Google, YouTube, and LinkedIn.
  • Targeting and retargeting audiences.
  • Making and briefing creatives that work.
  • Tracking budgets and ROI.
  • Analysing campaign data and making improvements.
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We offer a dynamic and challenging work environment with opportunities for growth and professional development.

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