Dynamic Digital Marketing Leader

1 week ago

Pushkar, Rajasthan, India beBeeDigitalMarketing Full time ₹ 14,25,500 - ₹ 25,16,200

Job Title: Senior Marketing Specialist

At our organization, we're seeking a dynamic and results-driven marketing professional to lead our B2B services marketing efforts. The ideal candidate should have 3–5 years of experience in high-volume, multi-geo campaigns spanning India, the US and UAE markets.

Key Responsibilities:

  • Develop and execute omni-channel digital marketing strategies to drive measurable lead generation and brand visibility across channels.
  • Manage and optimize campaigns for B2B audiences across international markets, leveraging tools such as Apollo and Google Analytics.
  • Collaborate with sales teams to design and deliver Account-Based Marketing (ABM) initiatives targeting key clients in India, the US and UAE.
  • Create, curate, and distribute impactful content marketing assets including blogs, case studies, and social media posts.
  • Stay updated on digital marketing innovations to proactively adopt new practices.

Required Skills & Expertise:

  • Proven experience in email marketing, content marketing, social media marketing, and SEO with a focus on Lead generation for B2B services.
  • Strong hands-on expertise in CRM platforms (Zoho or similar), marketing analytics/optimization tools (GA, Zoho Pagesense, Hotjar, etc.), and Sales Navigator.
  • Good understanding of ABM strategies tailored to international audiences.
  • Experience in managing websites (WordPress or equivalent CMS preferred).
  • Strong data-driven mindset with the ability to track, analyze, and optimize campaign performance.
  • Exceptional communication skills (written and verbal) with the ability to craft compelling marketing narratives.
  • Exposure to India, US and UAE markets strongly preferred.
  • MBA in Marketing or equivalent qualification is highly desirable.

Personal Attributes:

  • Strong project management and multitasking skills.
  • Detail-oriented with a growth and experiment-driven mindset.
  • Ability to work independently and with cross-functional teams in a fast-paced environment.

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