
Digital Content Specialist
3 hours ago
About the Role
At our organization, we are seeking a skilled and innovative Digital Content Specialist to create and manage our online presence.
Main Responsibilities:
- Content Strategy & Planning: Develop and execute a content calendar aligned with brand objectives, campaigns, and audience needs.
- Content Creation & Shoot Coordination: Plan, organize, and coordinate high-quality brand content shoots to meet marketing goals.
- Content Curation & Posting: Curate, edit, and publish engaging content across all relevant social media platforms, ensuring consistency and timeliness.
- Community Engagement & Brand Voice: Manage interactions with followers, respond to queries, and maintain a strong and consistent brand voice.
- Performance Analysis & Reporting: Track social media performance metrics, prepare reports, and derive insights to optimize strategy.
- Cross-Functional Collaboration: Work closely with design, marketing, and product teams to deliver impactful campaigns and initiatives.
- Trend Analysis & Adaptation: Stay updated on emerging social media trends, tools, and platform updates; integrate them into strategies.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- 1–3 years of experience in digital marketing or social media management.
- Strong knowledge of social media platforms.
- Experience in coordinating shoots and content creation.
- Excellent communication skills and a creative mindset.
- Ability to analyze data and present insights.
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