Senior Marketing Director

14 hours ago

Jaipur, Rajasthan, India beBeeMarketing Full time ₹ 1,50,00,000 - ₹ 2,50,00,000

About this Role:

Ezulix Software is seeking a Senior Advertising & Marketing Manager to position our IT services in global markets through innovative campaigns, AEO, and digital presence. This role will lead strategy, execution, and performance monitoring across channels to build demand and brand authority.

Key Responsibilities:

  • Design and execute global marketing campaigns across digital, social, and performance channels.
  • Drive AEO to ensure our services appear in AI-driven search/answer results (ChatGPT, Gemini, Perplexity, etc.).
  • Build and manage advertising campaigns (LinkedIn Ads, Google Ads, Programmatic).
  • Develop thought-leadership content: whitepapers, case studies, solution briefs, industry blogs, video explainers.
  • Lead social media marketing (LinkedIn, Twitter/X, YouTube, industry communities).
  • Build and maintain global partnerships with agencies, influencers, and digital platforms.
  • Align with the sales team to ensure lead generation and conversion-focused strategies.
  • Track KPIs, report performance insights, and optimize campaigns for ROI.
  • Mentor and guide the marketing team on global best practices.

Qualifications & Skills:

  • MBA/PGDM in Marketing, Communications, or equivalent.
  • 7+ years of experience in B2B/global IT services marketing.
  • Expertise in AEO and next-gen digital marketing.
  • Proven success in global campaigns (US, Europe, Middle East).
  • Strong grasp of content strategy, demand generation, and paid advertising.
  • Familiarity with marketing automation tools (HubSpot, Marketo, etc.).
  • Excellent communication, analytical, and leadership skills.

What We Offer:

  • Competitive salary & performance-linked incentives.
  • Ownership of global campaigns and AEO-led marketing initiatives.
  • Exposure to international markets and enterprise clients.
  • A collaborative and innovation-driven work culture.

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