
Industrial Project Accelerator
6 days ago
We're an AI-powered procurement platform designed to accelerate industrial projects by streamlining procurement processes, enhancing profitability, and reducing chaos for companies building India's next wave of infrastructure.
Our objective is to become the default platform for industrial procurement across India and beyond, serving EPC firms and project owners in power, oil & gas, and chemicals sectors.
About This Role
We're seeking a Business Development Associate (Pre-Sales + Marketing) to drive demand generation and pre-sales efforts across buyer and seller segments. You'll be responsible for campaigns end-to-end—from filling the sales pipeline to onboarding paid sellers.
This role is ideal for someone who thrives in high-ownership, fast-paced environments and excels at experimenting for measurable growth outcomes.
Key Responsibilities:
- Manage content & outreach for founders and brand ambassadors
- Drive SEO-focused content using AI tools and freelancers' expertise
- Plan and execute webinars, events, and referral programs
- Build tools, campaigns, and lead magnets for traffic generation
- Optimize website CTAs, forms, and AI landing pages for improved user experience
- Enhance lead quality with automation and enrichment strategies
- Maintain CRM hygiene and nurture sequences via WhatsApp/email
- Run outbound campaigns via various channels, including WhatsApp, email, and calls
- Qualify and pass high-intent leads to sales teams with relevant context
- Support seller onboarding and sales enablement with custom decks and materials
Requirements:
- 1–3 years of experience in marketing, pre-sales, or Growth Teams roles
- Strong written communication and outreach copywriting skills
- Hands-on experience with Canva/Figma, spreadsheets, automation tools
- Comfort with AI tools like ChatGPT, Jasper, Notion AI
- Proactive problem solver, eager to learn industrial buyer/seller workflows
We Offer:
- High ownership in shaping our growth engine and contributing to business success
- Direct collaboration with the founder and senior leadership team
- Opportunities for career growth and leadership development across GTM functions
- A flexible, outcome-focused work culture that values innovation and teamwork
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