Strategic Content Leader

5 days ago

Gurgaon, Haryana, India beBeecontent Full time ₹ 21,60,000 - ₹ 23,40,000

About us

We drive confident decisions with deep expertise and tenacious research.

We are a leading consulting firm that helps business leaders navigate today's market challenges, driving maximized operational and financial performance and transformative experiences. Our deep expertise and tenacious research focused on technology, business processes, and engineering through the lenses of talent, sustainability, and sourcing delivers precise and action-oriented guidance.

Content Marketing Lead required to play a pivotal role in leading and executing our content marketing strategy for go-to-market campaigns, including:

  • Development of marketing thought leadership, messaging, value proposition development and for all content types across our core digital channels web, email and social.
  • Ensuring that our PR and Media strategy is aligned to our core themes and that we are delivering strong high-quality content through both our owned and earned channels.

This individual will be a key member of the marketing leadership team with oversight of all our content requirements and will be responsible for developing best practice approaches and processes within the Content Marketing team which they will lead.

The ideal candidate will possess strong technical aptitude with a passion for storytelling and the development of messages and content tailored for specific audiences.

Key Responsibilities:

  • Partnering with wider Marketing Function to develop compelling content marketing strategies for our go-to-market campaigns in support of driving revenue growth.
  • Partnering closely with our Analyst teams as SMEs (subject matter experts) to ensure that all marketing content is on message, highly targeted, relevant and compelling for our intended audiences and stakeholder groups.
  • Leading the Content Marketing Team to ensure that the high standards of quality that we expect and require are upheld at all times and that appropriate reviews processes are managed and global brand guidelines are followed.
  • Integrating with cross-functional teams, ensuring alignment and fostering collaboration on firm objectives.
  • Implementing tools, programs, and automation technologies to drive continuous improvements and efficiencies to how we create, activate, manage and monitor the performance of our marketing content.

Requirements:

The successful candidate will have a minimum of 10 years of experience in content marketing, media and marketing thought leadership development, excellent written and verbal communication skills, and proficiency in writing for all digital channels in both long and short-form content types. They will also have experience leading teams where colleagues have overlapping responsibilities and complementary skill sets, and be able to work accurately and meet strict deadlines.

Able to work independently under tight deadlines, self-driven, results-oriented, with a positive outlook. Motivated by a fast-paced, entrepreneurial-like atmosphere, where you can make significant contributions.

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