Digital Growth Specialist

1 week ago


Hubli, Karnataka, India beBeeDigitalGrowth Full time ₹ 80,00,000 - ₹ 1,20,00,000

Job Title: Digital Growth Specialist

Overview:

  • We are seeking an experienced Digital Growth Specialist to develop and execute end-to-end digital marketing strategies that drive measurable growth for our clients.

Key Responsibilities:

  • Strategy Development & Execution
  1. Define campaign objectives, create campaign structure, and optimize ad account settings to achieve maximum ROI and customer acquisition.
Multi-Channel Campaign Management
  1. Plan, launch, and optimize paid marketing campaigns across Google Ads, Bing Ads, Meta (Facebook & Instagram), and other key social platforms.
Data & Performance Analytics
  1. Use tools like Google Analytics, Google Tag Manager, and platform-specific insights to track user behavior, campaign performance, and conversion pathways.
Budget & ROI Management
  1. Conversion Rate Optimization: Continuously improve landing pages, ad creatives, and user experiences to maximize conversion rates and customer acquisition.
Campaign Optimization & Experimentation
  1. Continuously A/B test creatives, ad copies, targeting, and bidding strategies to identify high-performing combinations.
Innovation & Channel Exploration
  1. Stay updated with digital marketing technologies, tools, and platforms, and assess their potential for enhancing campaign performance.
Collaboration & Communication
  1. Present campaign insights, performance reports, and optimization plans to internal stakeholders and clients.

Requirements:

  • 1–3 years of experience in digital marketing / performance marketing, preferably at a digital marketing or creative agency.
  • Hands-on experience with key digital advertising platforms, including Google Ads, Meta Ads (Facebook/Instagram), and Ads.
  • Expertise in data analytics and reporting tools, such as Google Analytics and data visualization tools.

Preferred Qualifications:

  • A/B testing and conversion rate optimization experience.
  • Creative strategy for ads.
  • Knowledge of e-commerce platforms like Shopify, WooCommerce.


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