Brand Development Specialist

5 days ago


Chennai, Tamil Nadu, India Orbis Systems Full time
About Us
We are a global leader in innovative solutions, specializing in advanced technology-driven services. At Orbis Systems Group, we strive to deliver exceptional results and exceed customer expectations.

Marketing Specialist Role
We are seeking a highly skilled Marketing Specialist to join our team in Chennai, India. As a key member of our marketing team, you'll drive our brand presence and digital engagement through effective marketing strategies. Your primary responsibility will be to execute and manage marketing initiatives that align with business objectives. You'll work closely with external partners and internal teams to optimize brand visibility.

Responsibilities:
  • Develop and execute digital marketing campaigns across SEO, SEM, social media, email, and display advertising.
  • Coordinate with external partners to ensure smooth execution of marketing plans.
  • Conduct keyword research, analyze data, and optimize content for search engine visibility.
  • Manage and grow social media profiles, execute paid ad campaigns, and monitor engagement.

Qualifications:
  • Bachelor's degree in Marketing, Business, or related field. MBA preferred.
  • 3-5 years of experience in marketing with hands-on execution and strategic planning.
  • Expertise in Google Analytics, Google Ads, SEO tools (SEMrush, Moz), and CRM platforms.
  • Strong knowledge of email marketing tools (Mailchimp, Hub Spot, etc.).
  • Excellent communication, copywriting, and project management skills.

Why Join Us?
  • Career growth opportunities in business, sales, and management roles.
  • A collaborative and innovative work culture.
  • International exposure as part of a global team.


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