
Performance Marketing Specialist
5 days ago
Develop and implement performance marketing strategies across multiple channels, including digital advertising, affiliate partnerships, and other relevant platforms to drive business growth.
- Implement campaigns across various mediums, such as shopping, app, display, social, and search.
- Analyze campaign data to identify trends, insights, and areas for improvement.
- Conduct A/B testing and experiment with different ad creatives, targeting options, and bidding strategies to maximize return on investment.
Effectively manage resources to achieve cost-per-acquisition targets and optimize campaign performance.
Collaborate with cross-functional teams, including content, design, and analytics, to align marketing efforts with overall business objectives.
Stay up-to-date with industry trends, best practices, and emerging technologies in performance marketing.
Key Responsibilities:- Manage client relationships and drive success through data-driven decision making.
- Provide expert guidance on search, social, programmatic, and e-commerce advertising to clients.
- Perform in-depth analysis to answer strategic questions and inform action.
- Drive meaningful results for clients' key performance indicators and showcase the value of our platform throughout the engagement period.
- Collaborate with internal product and engineering teams to shape new features and deliver exceptional client experiences.
- Coordinate with internal and external stakeholders to meet client goals.
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