Digital Content Strategist

1 month ago


Surat, Gujarat, India Alpino Health Foods Full time

As a Digital Content Strategist at Alpino Health Foods, we are seeking an exceptional individual with a passion for creativity and digital trends. The successful candidate will be responsible for managing the company's social media presence across major platforms.

Key Responsibilities:

  • Social Media Management: Manage and maintain the company's presence on Instagram, Facebook, Twitter, LinkedIn, and YouTube by planning, scheduling, and publishing posts to maintain a consistent content flow and engagement.
  • Grow Followers/Subscribers: Increase followers/subscribers through meaningful interaction and consistent presence.

Copywriting & Caption Writing:

  • Create compelling copy and captions for posts across all social media platforms that align with our brand's tone and voice.
  • Develop creative messages for social media campaigns, ensuring consistency in messaging.
  • Write engaging taglines, slogans, and product descriptions that resonate with our audience.

Customer, Influencer Engagement & ORM:

  • Monitor and manage the company's online reputation by addressing reviews and comments across platforms.
  • Respond promptly to inquiries from customers and influencers to maintain strong engagement.
  • Manage relationships with influencers, tracking collaboration performance to enhance brand visibility.
  • Engage actively with tagged posts and barter collaborations to amplify visibility and community interaction.

Innovation, Strategy & Team Collaboration:

  • Stay updated with the latest social media trends and incorporate them into our strategy.
  • Brainstorm and implement creative campaigns with the marketing and design teams to ensure consistent branding.
  • Collaborate with internal teams to execute successful campaigns.
  • Drive innovation by experimenting with new ideas, ensuring Alpino stays ahead in the market.

Analytics & Reporting:

  • Track and analyze social media performance metrics to evaluate campaign success.
  • Provide regular performance reports with actionable insights to optimize future campaigns.

We Offer:

  • A competitive salary of $65,000 per annum, taking into account the growing demand for digital content strategists in the industry.
  • An exciting opportunity to work with a dynamic team and contribute to the company's growth and development.
  • The chance to develop your skills and expertise in digital content strategy and social media management.


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