Digital Content Strategist
1 month ago
As a Digital Content Strategist at Alpino Health Foods, we are seeking an exceptional individual with a passion for creativity and digital trends. The successful candidate will be responsible for managing the company's social media presence across major platforms.
Key Responsibilities:
- Social Media Management: Manage and maintain the company's presence on Instagram, Facebook, Twitter, LinkedIn, and YouTube by planning, scheduling, and publishing posts to maintain a consistent content flow and engagement.
- Grow Followers/Subscribers: Increase followers/subscribers through meaningful interaction and consistent presence.
Copywriting & Caption Writing:
- Create compelling copy and captions for posts across all social media platforms that align with our brand's tone and voice.
- Develop creative messages for social media campaigns, ensuring consistency in messaging.
- Write engaging taglines, slogans, and product descriptions that resonate with our audience.
Customer, Influencer Engagement & ORM:
- Monitor and manage the company's online reputation by addressing reviews and comments across platforms.
- Respond promptly to inquiries from customers and influencers to maintain strong engagement.
- Manage relationships with influencers, tracking collaboration performance to enhance brand visibility.
- Engage actively with tagged posts and barter collaborations to amplify visibility and community interaction.
Innovation, Strategy & Team Collaboration:
- Stay updated with the latest social media trends and incorporate them into our strategy.
- Brainstorm and implement creative campaigns with the marketing and design teams to ensure consistent branding.
- Collaborate with internal teams to execute successful campaigns.
- Drive innovation by experimenting with new ideas, ensuring Alpino stays ahead in the market.
Analytics & Reporting:
- Track and analyze social media performance metrics to evaluate campaign success.
- Provide regular performance reports with actionable insights to optimize future campaigns.
We Offer:
- A competitive salary of $65,000 per annum, taking into account the growing demand for digital content strategists in the industry.
- An exciting opportunity to work with a dynamic team and contribute to the company's growth and development.
- The chance to develop your skills and expertise in digital content strategy and social media management.
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