Content Strategist
3 weeks ago
Zebra Learn, a leading Ed-tech Platform, is seeking an experienced Content Strategist to join our team. As a Content Strategist, you will play a crucial role in shaping the content strategy for our platform.
Salary: ₹50,000 - ₹70,000 per month.
About the RoleWe are looking for a talented Direct Response Copywriter who can create compelling and persuasive copy that drives action. Your words will inspire readers to take immediate steps, whether it's clicking a link, signing up, or making a purchase.
Your contribution to the team:
- Create clear, engaging, and persuasive content for ads, emails, landing pages, and social media.
- Craft content that prompts readers to take immediate action (buy, sign up, download, etc.).
- Collaborate with marketing and design teams to create impactful campaigns.
- Test different headlines, calls-to-action, and offers to find the most effective messaging.
- Research and understand the target audience to tailor content to their needs and desires.
- Analyze the performance of content-through metrics like click-through rates and conversion rates.
- Edit and revise content based on feedback to improve results.
To be successful in this role, you should have:
- At least 4 years of experience in content creation, with a focus on direct response.
- Excellent communication and managerial skills to manage and lead the content creation team.
- Strong writing and communication skills.
- Ability to create persuasive content that drives conversions.
- Attention to detail and ability to work under deadlines.
- Knowledge of digital marketing strategies like email marketing, landing pages, and paid ads.
Zebra Learn is an Ed-tech Platform passionate about helping lifelong learners unleash their full potential. Our secret ingredient? The principle of 'Learn by Doing.' We strive for more than dull and monotonous learning methods. We kick it up a notch with a diverse range of books that will leave you craving more.
We believe in simplifying complex concepts, making them as easy to grasp as a high-five from a friend. We're on a mission to positively impact your learning journey, ensuring you become a true leader in your field.
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