Adobe Developer Specialist

4 weeks ago


Delhi, Delhi, India Gravity Infosolutions Full time
Job Title: Adobe Developer

Gravity Infosolutions is seeking an experienced Adobe Developer to join our team. As an Adobe Developer, you will be responsible for designing, implementing, and supporting marketing automation systems using Adobe Journey Optimizer tools.

Key Responsibilities:
  • Design and implement complex omni-channel experiences using Adobe Journey Optimizer & Adobe Target.
  • Create and maintain campaign documentation, including process designs, technical specifications, and test plans.
  • Develop and implement data-related strategies, ensuring high-quality data inputs and outputs for effective campaign execution and reporting.
  • Build complex journeys for customer life cycle, customer early life based on individual profile and experience data.
  • Implement and support automation triggered, recurring and ad-hoc communications.
  • Provide and be knowledgeable in best practices in campaign/Journey development to optimize efficiency and quality of deliverables.
  • Analyze campaign requirements and suggest the type of data and logic that needs to be used.
  • Knowledge of A/B testing and developing personalized experience journey using Adobe Journey Optimizer using experimentation or/and variant feature.
  • Good knowledge of other areas of AEP outside of AJO and how AEP works in correlation with AJO, Target, RT-CDP; profile unification, identities, segments, activation.
Requirements:
  • 4+ years of experience in design, implementation, and support of marketing automation systems using Adobe Journey Optimizer tools.
  • Strong knowledge of building block-based designs using Email Builder / Journey Builder / Content management & Asset essentials in AJO.
  • Extremely strong knowledge of HTML / CSS style / Javascript and font-families.
  • Basic knowledge of SQL querying and database schema and data type.
  • Ability to work independently and in a collaborative team environment; innovative, adaptable, self-directed, and team player.
  • Good analytical and problem-solving skills and attention to the details.
  • Excellent communication skills and ability to interface directly with clients and higher management.
Professional Attributes:
  • Staying updated with the latest features and enhancements in Adobe Campaign, evaluating their relevance to business needs, and implementing as appropriate.
  • Ability to work in a high-energy, quickly changing, and demanding environment.

Gravity Infosolutions offers a dynamic and challenging work environment with opportunities for growth and development. If you are a motivated and experienced Adobe Developer looking for a new challenge, please submit your application.



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