Marketing Communications Strategist
5 days ago
Reliance Jio is a leading telecommunications company in India, offering innovative products and services to its customers. We are seeking an experienced Marketing Communications Lead to join our team.
Job OverviewThe ideal candidate will have a strong background in marketing communications, with experience in designing and implementing marketing campaigns that drive business growth. They will work closely with our marketing team to develop and execute marketing strategies that enhance brand visibility and product awareness.
Responsibilities- Develop and implement marketing communication plans to achieve business objectives.
- Plan, budget, and execute marketing activities across different channels.
- Create marketing calendars and manage budgets and costs.
- Define creative briefs and work with agencies to deliver communications and collateral materials.
- Execute national and regional marketing communication plans across different physical channels.
- Define digital marketing communication plans and execute across various digital mediums.
- Manage social media marketing plans and coordinate with geography marketing teams.
- Work closely with different teams to align and deliver on brand objectives.
- Execute Paid and Unpaid OOH sites across all geographies.
- Coordinate and manage the execution of Signages and Soft POSM collaterals with specific campaign-related communication across all channels.
- Execute On-ground local BTL activities and events.
- Track, monitor, report, and take corrective actions to execute and deploy all marketing communication campaigns in geography within timelines.
- Develop a good vendor base for soft/hard POSMs and manage vendors effectively along with procurement teams.
- Strong brand and marketing communication experience.
- In-depth knowledge of different media.
- Good planning and budgeting skills.
- Strong analytical and problem-solving skills.
- Excellent interpersonal and teamwork skills.
- Meticulous approach and passion to deliver results.
- Able to get work done efficiently.
- Proficiency in using MS PPT, Excel, and marketing tools.
We offer a competitive salary package, including a basic salary range of ₹1,200,000 - ₹1,800,000 per annum, depending on qualifications and experience. Additionally, we provide benefits such as medical insurance, retirement savings plan, and paid time off.
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