Digital Advertising Lead

22 hours ago

Alwar, Rajasthan, India beBeeAdvertising Full time ₹ 8,00,000 - ₹ 14,00,000
Job Title: PPC/Growth Manager

Job Description:

We are seeking a highly skilled PPC/Growth Manager to lead our paid advertising campaigns across various platforms. As a key member of our growth team, you will be responsible for setting up and managing our paid advertising campaigns.

  • Key Responsibilities:
  • Setting up Google AdWords and Bing campaigns by conducting target keyword research & writing relevant ad copies
  • Managing & optimizing campaigns using a combination of bid and budget management, structural, keywords, ad text optimization, and creative optimization.
  • Management of Paid Social campaigns across Facebook, Instagram, and other social media platforms
  • Managing end-to-end shopping campaigns, including creating feed files, working with merchant center, and executing shopping campaigns.
  • Understanding creative requirements for different platforms
  • Developing a strong understanding of the company's product offerings and performing competitor profiling accordingly
  • Providing regular status updates as part of the team
  • Ensuring that conversion tracking and other KPI measurements are in place
  • Managing and monitoring spending to ensure it is aligned with business objectives

Requirements:

  • Bachelor's Degree (as per minimum requirements)
  • 4+ years of PPC experience (Google Ads & Facebook Ads)
  • Experience working with E-Commerce setup would be preferred
  • Strong analytical ability and experience to work with data
  • Basic Excel Skills
  • Ability to communicate effectively
  • Quick Learner
  • Exceptional attention to detail & performance driven

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