Chief Marketing Data Architect

3 days ago

Mount Abu, Rajasthan, India beBeeData Full time ₹ 75,00,000 - ₹ 1,25,00,000
Marketing Data Steward Lead

We are seeking a seasoned Marketing Data Steward Lead to join our team in driving strategic data-driven decision-making across the organization. The successful candidate will possess a deep understanding of marketing and consumer engagement data domains, with a proven track record of developing and implementing effective data stewardship strategies.

This pivotal role partners closely with global, regional, and business leaders to analyze, document, optimize, and orchestrate enterprise data for marketing and consumer engagement, enabling analytics and AI initiatives. Key responsibilities include:

  • Leadership & Execution of Stewardship Initiatives
  • Support execution of an integrated Data & AI stewardship strategy for Marketing and Consumer Engagement
  • Align stewardship with business priorities; guide leaders on opportunities for data-enabled process improvement
  • Develop templates and frameworks for capturing complex data design and business process metadata
  • Build a backlog of data improvements and quick wins for governance councils

Data Governance, Quality & Metadata Management

  • Map critical data elements against marketing processes
  • Collaborate on logical data models supporting marketing and enterprise-wide capabilities
  • Embed data governance and stewardship into marketing processes
  • Ensure metadata is captured, curated, and maintained (F.A.I.R. – Findable, Accessible, Interoperable, Reusable)

Enablement of AI/Analytics

  • Analyze, document, and orchestrate fit-for-purpose data for marketing innovation
  • Work with data architects, engineers, scientists, and AI teams to prepare data for analytics
  • Collaborate with analytics teams to improve and publish KPI metrics on adoption

Cross-functional & Regional Collaboration

  • Orchestrate support for data issues across markets
  • Manage relationships with business and technology stakeholders
  • Communicate progress, challenges, and opportunities

Continuous Improvement & Innovation

  • Stay updated on trends, technologies, and best practices
  • Adapt stewardship processes to evolving needs
  • Support change management, training, and data literacy efforts

People Management

Guide and manage Regional Data Stewards to coordinate data stewardship at regional and market levels

Key Skills and Qualifications

  • Bachelor's degree in Computer Science, Business Analytics, or related field (MBA/Master's preferred)
  • 5+ years in large-scale data management and business transformation

Preferred Qualifications

  • Expertise in marketing/consumer engagement data domains (e.g., Customer, Digital Assets, Sales)
  • 7+ years of experience in data analysis, architecture, management, quality, AI, or related disciplines
  • Experience capturing business processes and data requirements
  • Proven ability to manage diverse technical and non-technical teams in data projects
  • Familiarity with data modeling (conceptual, logical, physical) and data governance tools (e.g., Collibra, Informatica, SAP, Microsoft Purview)
  • Experience with Master Data Management (e.g., SAP MDG)
  • Strong communication and stakeholder management skills

Desired Traits

  • Self-starter with business acumen and understanding of organizational challenges
  • Ability to communicate technical solutions to business stakeholders
  • Entrepreneurial, collaborative, and adaptable
  • Skilled at understanding cultural and emotional blockers to change
  • Professional presence with experience presenting data strategies to senior leaders
  • Strong analytical skills with attention to detail

How to Apply

Candidates should submit their resume to the company's careers website.

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