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Senior Digital Marketing Strategist
2 weeks ago
About the Position
We are seeking a skilled Digital Marketing Leader to spearhead our digital marketing initiatives and drive business growth through strategic planning and execution.
Key Responsibilities:
- Develop, implement, and measure comprehensive digital marketing strategies to enhance brand awareness, generate leads, and boost revenue.
- Lead and mentor a team of digital marketers, fostering collaboration and ensuring high performance in campaign execution and optimization.
- Analyze campaign metrics, leveraging data to refine strategies and maximize ROI.
- Provide regular reports to senior management on KPIs and campaign effectiveness.
- Collaborate with cross-functional teams to align marketing efforts with business objectives and ensure a cohesive brand narrative.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Master's degree or MBA is a plus.
- 5+ years of experience in digital marketing, with at least 2 years in a leadership role.
- Proven track record of successfully managing digital campaigns across SEO, PPC, social media, email marketing, and content marketing.
