Digital Marketing Specialist

2 weeks ago

Chennai, Tamil Nadu, India beBeeMarketing Full time ₹ 1,00,00,000 - ₹ 1,50,00,000
Job Description

We are seeking a highly skilled Digital Marketing Specialist to join our team. The ideal candidate will have extensive experience in Amazon PPC advertising and marketplace operations.

As a Digital Marketing Specialist, you will be responsible for planning, creating, and managing Amazon advertising campaigns to meet product visibility and sales goals. You will conduct in-depth keyword research, bid management, and ACoS/ROAS tuning to maximize returns.

You will create and optimize product listings with compelling titles, bullet points, A+ content, and backend keywords. Additionally, you will monitor and maintain inventory health, pricing strategies, and overall catalog accuracy.

The successful candidate will have strong knowledge of Seller Central, Vendor Central, and Amazon Advertising Console (DSP experience preferred). Proficiency in ad optimization and marketplace tools (Helium 10, Jungle Scout, Sellics, DataHawk, ChannelAdvisor) is also required.

Required Skills and Qualifications
  • 4+ years' experience in Amazon PPC advertising and marketplace operations for D2C or multi-brand sellers.
  • Strong analytical, communication, and cross-functional collaboration skills.
  • Proven success in managing ad budgets above $10k/month with measurable results.
Benefits

This role offers the opportunity to work with a dynamic team and contribute to the growth and success of our business.

Others

The successful candidate will have the opportunity to stay ahead of Amazon algorithm updates, competitor moves, and best practices in marketplace advertising.

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