Senior Advertising Partnership Lead
13 hours ago
At TruAD.co, a pioneering ad-tech startup in India, we're revolutionizing in-video product placements for OTT platforms. Our innovative approach combines cutting-edge technology with strategic creative solutions to deliver seamless and impactful advertising experiences.
We're seeking an experienced Senior Advertising Partnership Lead to spearhead our efforts in building and managing relationships with key advertising agencies. The ideal candidate will possess a deep understanding of the agency ecosystem, a strong network of agency contacts, and a proven track record of driving advertising revenue.
Key Responsibilities:
- Strategic Agency Partnerships: Develop and maintain high-level relationships with leading advertising agencies to position TruAD.co as a preferred partner for in-video product placements.
- Revenue Growth: Drive advertising sales revenue through partnerships with top-tier agencies managing premium brands. Meet and exceed revenue targets by promoting TruAD.co's unique ad-tech solutions.
- Creative Solutions: Collaborate closely with agencies to understand client needs and offer customized in-video advertising solutions that align with campaign objectives.
- Market Insights: Stay updated on market trends, agency dynamics, and competitor offerings to identify opportunities for growth and differentiation.
- Team Collaboration: Work closely with internal teams (creative, tech, operations) to deliver successful campaigns and enhance client satisfaction.
- Negotiation and Contracts: Lead negotiations with agencies to secure long-term partnerships, exclusive deals, and campaign agreements.
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