Growth Marketing Manager

4 weeks ago


Gurgaon, Haryana, India Devtron Inc. Full time
About Devtron

Devtron is a pioneering company in the DevOps and Kubernetes ecosystem, dedicated to providing user-friendly solutions for software delivery and management. Our open-source software delivery platform streamlines complex DevOps workflows and enhances Kubernetes management, empowering engineering teams worldwide to focus on their core business.

Backed by renowned investors such as Insight Partners & Leo Capital, Devtron has secured $12M in Series A funding, fueling our innovation and growth in the tech industry.

About the Role

We are seeking a data-savvy Growth Marketing Manager to drive our business expansion efforts. In this critical role, you will leverage demand generation strategies and data-driven insights to accelerate customer acquisition and optimize marketing channels. You will design, execute, and analyze marketing experiments to drive business growth, collaborating closely with product and marketing teams to ensure our initiatives support revenue and performance goals.

Key Responsibilities
  • Develop and execute demand generation strategies across key channels such as email marketing, SEO, SEM, paid media, and webinars to generate qualified leads.
  • Collaborate closely with sales, marketing, and product teams to align efforts with business goals.
  • Optimize lead nurturing campaigns and marketing automation processes to convert prospects into marketing-qualified leads (MQLs).
  • Analyze campaign performance and lead data to refine targeting and messaging, ensuring the continuous improvement of conversion rates.
  • Test and iterate on demand generation tactics across multiple channels, identifying the highest-impact strategies for driving lead volume and pipeline growth.
Requirements
  • We require a minimum of 5 years of experience, with a strong preference for those familiar with developer tools to align growth strategies with our target audience.
  • Proficiency in A/B testing, campaign tracking, and performance analysis to optimize campaign effectiveness.
  • We seek a data-driven mindset to analyze marketing metrics and translate insights into impactful strategies.
  • Exceptional communication skills are essential for articulating findings and recommendations effectively, particularly in the context of working within the Founder's office.
Key Skills

Growth Marketing, Demand Generation, and Data Analysis.



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