
Senior E-commerce Business Development Specialist
2 weeks ago
Category Manager is a crucial role in our organization, responsible for driving growth and revenue for assigned brand accounts.
The ideal candidate will own and drive D2C growth and revenue, act as the single point of contact for brand partners, and collaborate with internal teams to deliver on brand goals.
Key Responsibilities:
- Owning and driving D2C growth and revenue for assigned brand accounts.
- Managing expectations, deliverables, and performance for brand partners.
- Collaborating with internal teams including Performance Marketing, social media, Tech, Creative, SEO, and Retention to deliver on brand goals.
- Designing and implementing GTM strategies, seasonal campaigns, and comprehensive growth plans (monthly, quarterly, yearly).
- Optimizing the brand's website experience and product merchandising in line with its positioning and consumer journey.
- Analyzing funnel data and sales metrics to identify opportunities for conversion and AOV improvement.
- Leading periodic business reviews with internal stakeholders and client leadership.
Required Skills and Qualifications:
- Minimum 4 years of experience in managing D2C or brand-led eCommerce businesses.
- Graduate/Postgraduate from NIFT or a similar premier institute in fashion, retail, or business.
- Minimum 3 years of experience working on the brand side in e-commerce or in an agency.
- Strong understanding of eCommerce best practices, digital consumer behavior, and lifecycle marketing.
- Proficient with platforms and tools such as Shopify, GA4, Looker Studio, and other digital analytics and marketing dashboards.
- Excellent communication, stakeholder management, and critical thinking skills.
Benefits:
This role offers a unique opportunity to work with a dynamic team, drive business growth, and develop your skills in e-commerce and marketing.
Preferred Profile:
- Prior experience on the brand side, directly managing a D2C website or digital business vertical.
- Exposure to sectors like fashion, beauty, lifestyle, or premium consumer products.
- Proven ability to work in a fast-paced, result-oriented environment.
Our ideal candidate will be a strategic thinker with excellent communication and stakeholder management skills. If you are passionate about e-commerce and marketing, this role may be the perfect fit for you.
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