Market Research Analyst Role

4 days ago

Kolkata, West Bengal, India beBeeMarketResearch Full time ₹ 40,00,000 - ₹ 80,00,000
Market Research Lead Generation Executive

We are seeking an exceptional individual to assume the role of Market Research Lead Generation Executive. In this position, you will play a pivotal part in identifying market opportunities, gathering valuable insights, and driving lead generation to fuel our sales pipeline.

Key Responsibilities:
  • Conduct thorough research to identify target markets, industry trends, competitive landscapes, and potential opportunities
  • Maintain a comprehensive database of market insights to guide strategic decision-making
  • Identify and profile key decision-makers and influencers within target companies
  • Generate and qualify leads through various outreach channels, including cold calls, emails, and social media platforms
  • Schedule appointments, demos, and meetings for the sales team with qualified prospects
  • Nurture and build relationships with prospects through personalized communication
  • Collaborate with the marketing team to execute targeted campaigns for lead generation
  • Maintain and update CRM systems with accurate and up-to-date lead and prospect information
  • Monitor and report on market trends, competitor activities, and emerging technologies
Required Skills and Qualifications:
  • 1-3 years of experience in market research, lead generation, sales development, or a similar role
  • Prior experience in the IT industry is preferred
  • Essential skill sets include:
    • Data Mining, Research, Potential Industry Identification, Data Qualification, Lead Qualification, Lead Generation, Sales Pipe Line Building, Cold Call, Business Meeting Qualification with Potential Client, Business Development Activity
  • Strong research, analytical, and problem-solving skills
  • Excellent communication and interpersonal skills, with the ability to engage prospects effectively
  • Proficient in using CRM tools, such as Salesforce, HubSpot, and research platforms, like LinkedIn Sales Navigator
  • Able to manage time efficiently and handle multiple tasks in a fast-paced environment
  • Familiarity with market research methodologies and sales development strategies

This is an exciting opportunity to contribute to the growth and success of our organization.

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