Associate Media Planning Director

2 weeks ago


Gurgaon, Haryana, India GroupM Full time

Job Summary

As a Digital Media Planning Director at EssenceMediacom, you will be responsible for developing and executing digital media plans that drive business growth for our clients. You will work closely with cross-functional teams to understand client objectives and develop strategies to achieve them.

Key Responsibilities

  • Develop and execute digital media plans that meet client objectives
  • Manage large teams on performance (biddable and performance display) from strategizing to delivery and client engagement
  • Develop and strike partnership deals with key publishers and large affiliates
  • Steer client review meetings on a regular basis

Requirements

  • Excellent written and oral communication skills combined with outstanding presentation skills
  • Understanding of programmatic landscape, including knowledge of digital advertising industry trends, technologies (DMP, DSP, SSP etc.)
  • Applied knowledge of 3rd party ad serving, website and tracking and associated technologies
  • Intermediate to advanced analytical skills, specifically relating to performance data and metrics
  • Strong interpersonal and communication skills
  • Problem-solving skills
  • Abreast with the latest technology that will affect digital advertising


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