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Senior Product Manager

1 month ago

Gurgaon, Haryana, India Baxter Full time

About the Role:

We are seeking a skilled Senior Product Manager to lead the development and implementation of our Adhesion Prevention portfolio. As a key member of our team, you will be responsible for driving awareness and adoption of our products among healthcare professionals, while also creating a business case for geographic expansion.

Key Responsibilities:

  • Drive long-term strategy for Adhesion Prevention and create a business plan for the entire AP portfolio.
  • Conceptualize and execute strategies to drive business in assigned territories, leveraging Baxter's products and channels.
  • Manage territories and create market entry strategies for new geographies.
  • Develop and track quarterly and monthly sales forecasts, aligning sales objectives with organizational goals.
  • Coordinate with Business Unit Managers, Regional Business Managers, and Marketers to ensure alignment on territory strategies.
  • Implement marketing strategies and activations, as defined by the Global Trade Marketing (GTM) plan.
  • Identify and drive business development initiatives, including training and education of paramedical staff.
  • Ensure speedy and adequate availability of products.
  • Partner with business teams to drive team morale and success in new geographies.
  • Monitor and review monthly team performance, defining training goals and driving a culture of high-performing teams.
  • Design incentive policies in collaboration with HR.

Requirements:

  • Bachelor's degree in a relevant field (e.g., pharmacy, science, or engineering).
  • Master's degree in management or a related field (desired).
  • At least 5 years of experience in sales or a related field, preferably in the pharmaceutical or medical device industry.
  • Experience in the GI and Obstetrics and Gynecological (O&G) segments is a plus.

Key Performance Indicators (KPIs):

  • Secondary Sales Management.
  • SGP (Sales Growth Percentage).
  • Profitability with the right product mix.
  • Market Share for key brands.
  • Territory Mapping and Customer List Alignment.
  • Create Market Entry Strategy.
  • Productivity of the Business Unit.
  • % Deviation from Forecasting.

Organizational Metrics:

  • Top-line and SGP delivery.
  • Process Audits.
  • Compliance Audits.

Key Competencies:

  • Strategic thinking and strong commercial acumen.
  • Conflict management.
  • Stakeholder management.
  • Drive for results.
  • Ability to build and drive high-performing teams across large geographical spreads.
  • Decision-making skills.
  • KOL management.
  • Product life cycle management.

Baxter is an equal opportunities employer.