Market Research Strategist

2 days ago


Alleppey, Kerala, India beBeeStrategy Full time ₹ 2,52,000 - ₹ 4,20,000

Job Opportunity: Strategy Internship

Duration: Minimum 3-4 months, extendable up to 6 months

Key Responsibilities:

  • The role requires the hire to understand market entry strategies for clients and competitors.
  • Effective communication and project progress updates are essential.
  • A detail-oriented approach is required, including capturing visuals of distribution methods applied by competition.
  • Research will involve a mix of online and offline activities to understand markets and craft strategies with the core GTM team.

Offline Brand Presence:

  • Conduct store visits to observe and document store design and layout.
  • Capture photos and videos of each section, focusing on product displays, signage, and overall aesthetics.
  • Compile a comprehensive list of marketing campaigns and promotional activities observed during store visits.
  • Analyze data collected to identify trends and insights relevant to marketing strategies.

Online Brand Presence:

  • Stay updated on industry trends, competitor activities, and emerging market developments.
  • Analyze digital communication and cover other verticals where competition might be present.

Deliverables:

  • Present research findings effectively to key stakeholders.
  • Collaborate with the team to provide valuable insights and recommendations based on market research.

About Our Consultancy:

We're a boutique firm helping FMCG brands build robust businesses with a solid foundation.

Our unique approach makes us different. We work with businesses at various stages, from start-up to growth stage, providing them with exactly what they need at each stage.

What sets us apart is our personal approach to working with founders. Their problems, wins, challenges, and losses become ours. Right from mentoring them in their entrepreneurial journey to reducing their workload by 30%, we play the role of an 'External Co-founder'. This relationship extends beyond the project completion.

FMC brands we've worked with: Epigamia, Le 15 Patisserie, Vahdam Teas, John Abraham Entertainment, Patil Kaki, MagikCook, Pro V, An Ode To Gaia, Alterati, Eat, Drink, Design, India Hemp Organics, Dough Adventures, Just Gummies, Lets Stock, Raya Seltzer, Teekhi Foods, Another Foods, Kusha Spices

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