Senior Digital Marketer

5 days ago


Bhubaneshwar, Odisha, India Smarttly Full time
About Our Role

We are looking for a skilled Senior Digital Marketer to join our team at Smarttly. The ideal candidate will have a strong background in developing and executing comprehensive digital marketing strategies that drive business growth and success.

Responsibilities

  • Develop and implement digital marketing strategies tailored to clients' business goals, target audience, and industry trends.
  • Manage and optimize PPC campaigns (Google Ads, Bing Ads, Facebook Ads, etc.) to achieve desired KPIs, including CTR, CPA, and ROI.
  • Conduct comprehensive SEO audits, develop action plans, and execute on-page and off-page SEO strategies to improve organic search visibility and rankings.
  • Plan and execute social media marketing campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) to build brand awareness and engagement.
  • Create, curate, and manage compelling content across digital channels, including blogs, email campaigns, websites, and social media.
  • Analyze performance data using tools like Google Analytics, SEMrush, Ahrefs, or other relevant platforms to measure campaign effectiveness and identify growth opportunities.

Requirements

  • 5-10 years of experience in digital marketing, with a proven track record of developing and executing successful campaigns.
  • Strong understanding of SEO best practices, keyword research, link-building strategies, and technical SEO.


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