
Elevate Campaign Success
7 days ago
**Campaign Management Expertise
Drive campaign success by overseeing end-to-end delivery across multiple platforms. Utilize performance, programmatic, and social channels to manage setup, pacing, monitoring, troubleshooting, and optimization. Ensure campaigns meet agreed key performance indicators (KPIs) such as click-through rate (CTR), cost-per-lead (CPL), return on investment (ROI), etc., and service level agreements (SLAs). Serve as an escalation point for delivery issues and proactively resolve client concerns through effective communication.
**Client Coordination and Relationship Building**
Collaborate with account managers and sales teams to align delivery with client expectations. Communicate campaign performance reports, insights, and recommendations to clients. Foster strong relationships with key publishers, demand-side platforms (DSPs), and platform partners to ensure seamless execution.
**Team Leadership and Process Excellence**
Lead, train, and mentor a team of delivery specialists and associates. Implement best practices, standard operating procedures (SOPs), and quality assurance (QA) processes to ensure error-free execution. Monitor workloads, allocate resources efficiently, and ensure timely delivery.
**Data Analysis and Reporting**
Build and maintain campaign dashboards using tools like Google Analytics, Appsflyer, Adjust, PowerBI, Tableau, or Excel. Analyze campaign data to identify performance gaps and recommend corrective actions. Collaborate with business intelligence (BI) data teams to enhance automation and reporting frameworks.
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