Digital Marketing Strategist for Organic Growth

2 days ago


Delhi, Delhi, India Finovate Global Full time

We are seeking a highly motivated and detail-oriented Digital Marketing Strategist to join our team at Finovate Global. As an SEO Intern, you will play a crucial role in driving organic growth and enhancing our brand's online presence.

About the Role

This is a fantastic opportunity to build and execute SEO strategies from scratch, working closely with seasoned marketing professionals. You will have hands-on experience with leading SEO tools and analytics platforms, including Google Analytics, Google Search Console, SEMrush, or Ahrefs.

Key Responsibilities:
  • Conduct keyword research to identify high-impact opportunities for website and content optimization.
  • Optimize on-page elements, including meta tags, headers, URLs, and internal linking structures.
  • Assist in creating SEO-optimized content in collaboration with the content team.
  • Analyze and report on website performance metrics using tools like Google Analytics and SEMrush.
  • Conduct competitor analysis to identify gaps and strategies for improvement.
  • Monitor website traffic, ranking changes, and backlink profiles to ensure sustained growth.
KPIs to Track:
  • Organic Traffic Growth: Measure increase in website visits from organic search.
  • Keyword Rankings: Track the number of target keywords ranking in the top 10 positions.
  • Backlink Acquisition: Monitor the number and quality of new backlinks secured monthly.
  • Bounce Rate: Analyze improvements in bounce rates for SEO-optimized pages.
  • Page Load Time: Track reductions in average page load speed.
  • CTR (Click-Through Rate): Measure improvement in organic CTR for key pages.
Requirements:

To be successful in this role, you should have a basic understanding of SEO concepts and tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs. Strong analytical and problem-solving skills are essential, as well as a detail-oriented approach with an ability to work independently. A degree (or pursuing one) in Marketing, Communications, or a related field is a plus.

What We Offer:
  • A competitive salary of $55,000 per year.
  • A chance to work with a dynamic team and learn from experienced professionals.
  • Opportunities for career growth and development.
  • A collaborative and inclusive work environment.


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