Multimedia Content Strategist
1 week ago
About the Role: We're seeking a skilled Multimedia Content Strategist to spearhead our video marketing efforts. This role will involve crafting compelling video content that resonates with our target audience, boosts engagement, and drives business results.
Key Responsibilities:
• Develop video content strategies that enhance brand visibility and audience engagement.
• Oversee the ideation, scripting, and production of video content across multiple formats (social media videos, ads, tutorials, explainer videos, etc.).
• Maintain brand consistency and ensure all content aligns with organizational standards and guidelines.
• Analyze video performance metrics and use insights to optimize future projects.
• Ensure videos are optimized for SEO and tailored to platform-specific algorithms (YouTube, TikTok, Instagram, etc.).
Collaboration and Leadership:
• Lead and mentor a team of video creators, editors, and producers to deliver high-quality video content.
• Collaborate with cross-functional teams (marketing, design, product) to align video projects with overall business goals.
Tech Expertise:
• Oversee the use of professional video equipment and software (cameras, lighting, editing tools).
• Manage post-production workflows, including editing, sound mixing, and motion graphics.
Requirements and Qualifications:
• Strong knowledge of social media trends and platform-specific video requirements.
• Basic understanding of marketing analytics and video SEO.
• Excellent storytelling and creative thinking abilities.
About Contus Tech:
We're a leading SaaS Products company with two flagship products ranked in the top 5 global positions in unified communications and media streaming respectively. With 500+ clients from 40+ countries, our products digitally transform and support a wide range of industries including media & entertainment, e-learning, healthcare, sports, and commerce sectors among others. We've been in the industry since 2008 with over 15+ years of expertise holding worldwide recognitions for platform efficacy and best place to work. Headquartered in Chennai, India, we're an equal opportunity organization, currently operating with 400+ passionate minds in an inclusive, multi-cultural landscape.
The estimated salary for this role is around $80,000 - $120,000 per annum, depending on experience and qualifications.
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