Market Research Strategist
6 days ago
Job Description
Contribute to NTT DATA’s Success
NTT DATA is seeking a seasoned Market Research Analyst to play a pivotal role in conducting market research, analyzing industry trends, and uncovering insights that inform decision-making processes.
Your Key Responsibilities:
- Collaborate with cross-functional teams to define research objectives, target audiences, and research methodologies.
- Collect and analyze data from primary and secondary sources, including surveys, industry reports, databases, and online sources.
- Identify and define target markets, customer segments, and positioning strategies.
- Develop actionable reports, presentations, and visualizations that communicate research findings to internal stakeholders.
- Design surveys to discover consumer preferences and analyze quantitative and qualitative data to extract meaningful insights and trends.
- Perform market research SWOT analysis and provide competitive analysis on market offerings, trends, pricing, and sales methods.
- Contribute to improving research methodologies, data collection processes, and analysis techniques.
- Stay informed on market trends and implement best practices.
- Identify emerging industry trends, market opportunities, and potential challenges to inform business strategies.
Requirements:
- Strong analytical skills with the ability to collect, analyze, and interpret complex data.
- Seasoned proficiency in using statistical analysis tools, data visualization software, and Microsoft Office suite.
- Excellent communication skills to present findings effectively.
- Detail-oriented mindset with a commitment to accuracy and data integrity.
- Ability to work independently and manage multiple projects.
- Familiarity with the IT services industry or related technology field is a plus.
- Strong problem-solving skills to analyze data and draw actionable conclusions.
- Team player with a collaborative mindset and the ability to work with cross-functional teams.
About NTT DATA:
NTT DATA is a $30+ billion trusted global innovator of business and technology services.
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