Market Research Strategist

6 days ago


Gurgaon, Haryana, India NTT DATA Full time

Job Description


Contribute to NTT DATA’s Success


NTT DATA is seeking a seasoned Market Research Analyst to play a pivotal role in conducting market research, analyzing industry trends, and uncovering insights that inform decision-making processes.


Your Key Responsibilities:



  • Collaborate with cross-functional teams to define research objectives, target audiences, and research methodologies.
  • Collect and analyze data from primary and secondary sources, including surveys, industry reports, databases, and online sources.
  • Identify and define target markets, customer segments, and positioning strategies.
  • Develop actionable reports, presentations, and visualizations that communicate research findings to internal stakeholders.
  • Design surveys to discover consumer preferences and analyze quantitative and qualitative data to extract meaningful insights and trends.
  • Perform market research SWOT analysis and provide competitive analysis on market offerings, trends, pricing, and sales methods.
  • Contribute to improving research methodologies, data collection processes, and analysis techniques.
  • Stay informed on market trends and implement best practices.
  • Identify emerging industry trends, market opportunities, and potential challenges to inform business strategies.

Requirements:



  • Strong analytical skills with the ability to collect, analyze, and interpret complex data.
  • Seasoned proficiency in using statistical analysis tools, data visualization software, and Microsoft Office suite.
  • Excellent communication skills to present findings effectively.
  • Detail-oriented mindset with a commitment to accuracy and data integrity.
  • Ability to work independently and manage multiple projects.
  • Familiarity with the IT services industry or related technology field is a plus.
  • Strong problem-solving skills to analyze data and draw actionable conclusions.
  • Team player with a collaborative mindset and the ability to work with cross-functional teams.

About NTT DATA:


NTT DATA is a $30+ billion trusted global innovator of business and technology services.

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