Eloqua Campaign Manager

3 hours ago

Chennai, Tamil Nadu, India beBeeEmailMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Job Description

The role of Email Marketing Specialist involves working within the campaign management support department. The ideal candidate should have a strong passion for email marketing campaigns.

As a valued member of an experienced email marketing team that supports end-to-end campaign execution, including managing existing campaigns, new campaign setup, data selection, campaign rollout (creatives not included), and results tabulation of marketing strategies across email channels, the incumbent will be expected to build email, launch, manage campaigns, and optimize performance.

Key responsibilities include:

  • Managing existing & new campaigns, customer targeting, and workflow set up on platforms such as Oracle Responsys, Oracle Unity, and Oracle Infinity IQ.
  • Developing insights from complex and diverse data sets and coherently communicating those insights internally and to clients.
  • Using SQL queries to define and create target audiences for different campaigns.
  • Optimizing email campaigns across platforms and collaborating with the wider team to ensure optimal allocation across channels.
  • Compiling performance reports, ensuring data integrity and accuracy, and providing actionable insights.

Benefits:

  • A competitive salary package.
  • Ongoing training and development opportunities.
  • A dynamic and supportive work environment.

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