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Digital Experience Designer

2 weeks ago

Bengaluru, Karnataka, India beBeeSpecialist Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Personalized Content Specialist

About Us:

We are a global airline leader in safety, innovation, and customer experience. Our mission is to connect people and cultures of the globe while fostering understanding and serving as a force for social good.

Our Delta Technology Hub will contribute directly to our objectives by delivering niche, IP-intensive, high-value, and innovative solutions. It supports various teams and functions across the organization, working seamlessly with a global team to create memorable experiences for customers.

Responsibilities:

  • Partner with strategy teams to launch personalized campaign content using JSON templates, HTML offers, modular code, and frontend frameworks via Adobe tools
  • Translate technical documentation into user-friendly content and configurations that support dynamic messaging and audience targeting
  • Manage content deployment across testing and production environments, ensuring accuracy and performance
  • Responsible for day-to-day operations of personalized content, including message updates, campaign adjustments, audience segmentation, and configuration changes
  • Document all campaign takedowns and launches as they happen in real time
  • Lead workflow innovation to create efficiency in campaign launches and operations
  • Write, edit, and QA UX campaign builds (e.g., banners, modals, landing pages, in-app messages)
  • Configure personalized content variations based on audience segments and behavioral triggers
  • Review the campaign calendar and prioritize tasks for upcoming launches

Requirements:

  • Possess a Bachelor's degree in computer science, information systems, digital operations, or related field
  • 6-10 years' experience in digital content operations, web production, or campaign execution within e-commerce or marketing technology environments
  • Ability to work with JSON templates and translate technical documentation into operational configurations
  • Results-oriented mindset with a focus on accuracy, efficiency, and strategic execution
  • Strong communication skills, strong attention to detail
  • Basic knowledge of web development technologies such as HTML, CSS, and JavaScript
  • Understanding of web and mobile guidelines, accessibility standards, and responsive design principles
  • Consistently prioritizes safety and security of self, others, and personal data
  • Embraces diverse people, thinking, and styles

Preferred Qualifications:

  • Strong cross-functional collaboration
  • Solid foundation in Adobe tools such as Target, Adobe Journey Optimizer
  • Previous retail, airline, or e-commerce design experience
  • Proficient understanding of web markup, including HTML5 & CSS3, as well as DOM manipulation and client-side scripting
  • Effective understanding and working knowledge of JavaScript, TypeScript, Angular and/or React, Vue.js or other frontend framework experience
  • Good understanding of asynchronous request handling, Single Page Applications, and AJAX