Digital Marketing Manager

4 weeks ago


Jaipur, Rajasthan, India AccorHotel Full time
Job Title: Assistant Manager Digital Marketing

We are seeking a highly skilled Assistant Manager Digital Marketing to join our team at AccorHotel.

Key Responsibilities:
  • Increase Qualified Website Traffic: Develop and implement strategies to increase qualified website traffic to our portal, driving more potential customers to our business.
  • Search Engine Marketing: Manage SEM campaigns to ensure they are optimized for best practice and meeting key ROI objectives, driving revenue growth and improving our online presence.
  • Affiliation and Partnerships: Identify and establish partnerships with local, country, and regional partners to drive qualified traffic and generate incremental room nights for the region, expanding our customer base and revenue streams.
  • Display Advertising Campaigns: Collaborate with our display media agency to optimize and analyze campaign ROI, ensuring our advertising efforts are effective and efficient.
Content Management and Commercial Animation:
  • Website Content Coordination: Ensure all website content promotes our destination to key emitting markets and key destinations for travelers, showcasing our unique selling points and driving interest in our services.
  • Tactical Campaigns: Develop and implement tactical campaigns to increase incremental revenue over peak periods, driving sales and revenue growth.
  • Project Management: Collaborate with our project team to implement tactical campaigns, such as our Super Sale, and manage relationships with tourism organizations and partners.
E Communication:
  • Email Marketing: Develop and execute email marketing campaigns to engage with our audience, increase email database records, and drive revenue growth.
  • Content Coordination: Ensure consistency of message and offers across all E Communication channels, driving revenue and meeting objectives.
  • Analysis and Optimization: Analyze email marketing results to increase ROI and make data-driven decisions to improve our marketing efforts.


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