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Digital Marketing Assistant Manager

1 month ago

Jaipur, Rajasthan, India Accor Full time
Job Title: Assistant Manager Digital Marketing

Accor is a global leader in hospitality, and we're looking for a talented Assistant Manager Digital Marketing to join our team. As a key member of our marketing team, you will play a crucial role in driving qualified website traffic, managing SEM campaigns, and developing strategic partnerships to drive incremental room nights.

Key Responsibilities:
  • Develop and execute digital marketing strategies to increase qualified website traffic and drive revenue growth.
  • Manage SEM campaigns to ensure optimal ROI and key performance indicators.
  • Source and develop strategic partnerships with local, country, and regional partners to drive qualified traffic and generate incremental room nights.
  • Optimize and analyze display advertising campaigns to ensure maximum ROI.
  • Coordinate website content to promote destinations and key emitting markets.
  • Develop and execute tactical campaigns to drive revenue growth.
  • Manage relationships with tourism organizations and partners to drive co-operative projects.
  • Develop and execute email marketing campaigns to drive revenue growth.
  • Provide e-commerce support to indirect account managers and manage advertising campaigns.
  • Develop and execute reporting and analysis to drive business growth.
Requirements:
  • Proven experience in digital marketing, with a focus on SEM, email marketing, and partnership development.
  • Strong analytical and problem-solving skills, with the ability to present conclusions and make recommendations.
  • Excellent written and verbal communication skills, with the ability to work effectively with cross-functional teams.
  • Proficiency in Microsoft applications, especially Excel and PowerPoint.
  • Ability to work in a fast-paced environment and meet tight deadlines.