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Digital Marketing Specialist
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We are seeking a skilled Digital Marketing Specialist to spearhead our online marketing initiatives. The ideal candidate will have 2+ years of experience in managing Meta Ads (Facebook & Instagram), Search Engine Advertising (Google Ads), Lead Generation, Basic Designing, and Social Media Management.
Key Responsibilities:- Develop and execute strategic ad campaigns across Meta (Facebook, Instagram) and Google Ads platforms
- Create comprehensive lead generation strategies across digital channels
- Design engaging visual creatives using tools like Canva, Photoshop, or similar software
- Manage daily content posting, engagement, and performance tracking across social media platforms
- Monitor ad performance and website traffic using tools like Meta Business Suite and Google Analytics
- Collaborate with content and design teams to create compelling ad copy and visuals
- Hands-on experience with Meta Ads Manager and Google Ads advertising platforms
- In-depth understanding of lead generation funnels and tracking mechanisms
- Basic graphic designing skills (Canva, Photoshop, Illustrator, etc.)
- Experience in social media account management and content scheduling
- Knowledge of SEO principles, Meta Business Suite, and other relevant marketing tools
Please submit your CV and portfolio to apply for this exciting opportunity.