Data-Driven Digital Strategist

7 hours ago


Thrissur, Kerala, India beBeePerformance Full time US$ 1,80,000 - US$ 2,50,000

We are seeking a highly experienced Senior Performance Analyst to play a strategic role in optimizing and scaling our digital performance across global markets.

Key Responsibilities
  • Lead end-to-end performance analysis across paid media channels, developing and owning advanced dashboards and reporting frameworks for leadership visibility.
  • Translate complex data into strategic recommendations that drive measurable business growth, partnering with Paid Media Managers, Growth Marketing, and Data Science teams.
  • Conduct deep-dive analyses on attribution models, conversion paths, and media mix optimization, mentoring junior analysts and contributing to building a data-driven culture within the organization.
Requirements
  • 7+ years of experience in performance marketing, media analytics, or digital growth roles, requiring a strong command of digital ad platforms: Google Ads, Meta Ads, TikTok Ads.
  • Proficiency in advanced analytics & BI tools: Looker Studio, Tableau, Power BI, SQL, alongside a solid understanding of attribution modeling, incrementality testing, and ROI forecasting.
  • Exceptional analytical skills with the ability to connect performance data to strategic business outcomes, backed by strong communication skills to present findings and influence senior stakeholders.


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