Digital Marketing Specialist

1 day ago


Delhi, Delhi, India HDFC securities Full time
HDFC Securities: A Leading Financial Services Firm

We are a pioneering financial services company specializing in brokerage services, committed to providing innovative and personalized solutions to our clients. Our team is passionate about helping individuals achieve their financial goals.

**Job Overview**

We are seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for managing our social media presence, creating engaging content, and analyzing the effectiveness of our campaigns.

**Key Responsibilities:**

* Content Creation: Assist in the development and curation of high-quality social media content (text, images, and videos) that resonates with our audience.
* Community Management: Engage with our online community on various social media platforms, responding to comments and messages in a timely and professional manner.
* Platform Management: Help manage and optimize our social media presence across multiple platforms, ensuring consistency and brand awareness.
* Social Media Analytics: Analyze key metrics to measure the success of our social media campaigns and provide actionable insights for improvement.
* Administrative Tasks: Support the team with administrative duties, such as scheduling posts and managing social media calendars.

**Requirements and Qualifications:**

* Bachelor's degree in marketing, communications, or a related field
* 2+ years of experience in digital marketing, preferably in social media management
* Strong understanding of social media platforms and their respective features
* Basic knowledge of content creation and editing tools
* Ability to work independently and collaboratively as part of a team
* Strong attention to detail and organizational skills
* Passion for digital marketing and staying up-to-date with industry trends

**Estimated Salary:** ₹30-50 lakhs per annum, depending on experience and qualifications.

This role offers a unique opportunity to join a leading financial services firm and contribute to the growth and success of our social media presence.

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